Add a Video Spokesperson to Your Website
Your website is often the first contact that you have with potential customers. Most web visitors will only stay on a website for 8-10 seconds before deciding to move on to one of your competitors if your website does not capture their attention. Grabbing their attention quickly and giving them the information they are looking for will help to keep them on your site longer. Having a video spokesperson on your website can do just that and will really help you to advance your business.
A video spokesperson is a representative of your company that will appear on your website to the user who has landed there. Within seconds, the spokesperson will have wowed the customer by giving them a friendly, welcoming hello to the site and explaining a little bit more about the website and the business. They are attractive, charming and personable and will make the visitor feel more at home on the site while helping to navigate them to where they need to go. Having an articulate, intelligent person appear on the screen as an ambassador for your brand can really help to turn your website visitor into a customer.
A video spokesperson can help to increase the amount of time a visitor stays on your site and decrease your website bounce rate, which can help to improve your rankings in the search engines. Being placed higher in search results will help to significantly raise the number of visitors that your site receives overall. Once the visitors land on your page, your virtual salesperson will act as a live ambassador to the site and will engage the visitors and tell them your message in a clear, concise way. Visitors will be captivated by the person who has essentially reached out of the computer and grabbed them, offering them the exact information that they were looking for without them having to search high and low.
Web studies have proven that when people visit sites that appear unprofessional, the site has a negative connotation in their mind. A live, exuberant spokesperson will lend your website a professional air that will give customers a positive image of your business because of your well-managed, interesting and informative web presence. Customers will also have an enhanced experience on your site because they will feel more connected because of the human interaction that they have received, which is unique to the Internet. Most websites are static and feel impersonal, but having face-to-face contact with a person will make the visitor feel more attracted to your business and website.
Competition in businesses of all types today is fierce, especially on the Internet, so you need an affordable, yet effective way to sell your business the second someone opens up your website. Try a video spokesperson to reduce bounce back rates on your site, increase conversion, and keep more website visitors on your page, making them long-term customers. Enhance your website with a face-to-face video salesperson to begin seeing the results today!