Dallas Video Production FAQs #19
What Should I do to Prepare my Script?
Once you have a completed and well-written script, read it over until your eyes burn. Read the script without any emotion or inflection the day before production begins. You need to be familiar with the material and need to articulate each word and syllable. It is necessary to be clear and crisp when the time comes to present the material. The day of production, rehearse the script…
…four to five times. Refresh your memory and practice. Do not think that you can wing this. Time is money in this business. A lack of preparation is not only unprofessional, but irritating to the video production company. It only adds unnecessary time to the process that should have been taken care of beforehand. This is why is it recommended that a spokesperson is used for the web video. Trained actors are simply better. The video production company does not have to deal with the lack of experience and unpreparedness with an actor. But, if you are cutting costs and want to be the one in the video, be ready for anything. Familiarity with the material will be recognized in the results and will be a huge benefit to the process.
J.T. Moore, CEO and Founder of Killer Production, was interviewed by Olivia Oslin.